Secular and Sacred: How Faith Inspired Business in the Great Outdoors
Faith gets dismissed a lot in this day and age, but for those who believe in God, whatever their religion, a true love of the Almighty is an inspiring mechanism from which to launch a business.
Indeed, a faith-inspired business is what Greg McEvilly set out to do after he started his path toward the ministry and then realized he had a knack for entrepreneurialism.
McEvilly combined his faith with his go-getter instinct and launched a company to inspire people to adventure and life-affirming experiences.
Kammok, based in Austin, produces outdoor items like climbing gear, hammocks, and tents. But it’s more than just the products. McEvilly said he was interested in the way the business could “have a transformative impact on a broader scale.” Adventure never seemed so epic.
“We want to use adventure very strategically to help produce something greater in people, so we hope that adventure produces humility, curiosity and wonder,” McEvilly said.
The customer transaction is just the beginning of the cycle. Travis Perkins, who manages customer experience, says that the products are not the endpoint but rather that the company is “an outpost that is equipping and inspiring and moving the mind.”
McEvilly said business is as good a means of sharing the word because it is not limiting communications with like-minded people. Instead, customer interaction means dealing with people with a diverse set of beliefs.
And even though McEvilly’s name has “evil” in the middle, we couldn’t think of a nicer guy to get people off the couch and into creation.
The story of Kammok is part of a new documentary called “To Whom is Given,” which looks at how businesses can help the common good. Click here to learn more about Greg McEvilly and “To Whom Is Given.”