“I am so excited to be part of Maven because it gives me tools that I could not afford, but my readers deserve,” said Kids Activities founder Holly Homer. “Kids Activities is about making life more playful and connecting with kids in a meaningful way. This partnership will let us reach more people on that mission.”
KidsActivitiesBlog.com offers hundreds of educational, artistic and seasonal activity ideas for kids to enjoy with parents, grandparents and babysitters. The channel includes videos, articles and live chats that help parents “maintain sanity” and give quality descriptions of activities that the whole family will enjoy.
“Holly and her team have built an incredible business with a passionate audience,” said Maven CEO James Heckman. “In addition to the channel itself, they have a huge social media presence, with 3.1 million Facebook followers and tens of thousands more on Twitter and Instagram. With Maven’s innovative technology and ever-growing appeal to advertisers, they are now positioned for long-term growth and prosperity.”
Homer co-authored two parenting-kid activity books, The 101 Coolest Simple Science Experiments and 101 Kids Activities that are the Bestest, Funnest Ever! based on her blog posts with fellow Kids Activities contributors, Rachel Miller and Jamie Harrington.
Maven is an expert-driven, group media network, whose innovative platform serves, by invitation-only, a coalition of professional, independent channel partners. By providing broader distribution, greater community engagement and efficient advertising and membership programs, Maven enables partners to focus on the key drivers of their business: creating, informing, sharing, discovering, leading and interacting with the communities and constituencies they serve.